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So you got that gig you wanted as a product photographer. 

You remember all the steps just as you learned in school. Set your focus. Dust everything off. Patience. Be precise. 

But then you get handed something you thought you'd never have to shoot again. Something that caused you frustration and pain. A white object. And the task. To shoot it on a white background.

THE HORROR! 

But it doesn't have to be a terrible experience. And I'm here to help you through with some quick and easy pointers shooting white on white. 

1. Settings

Adjust white balance as to avoid blue or orange hue and set the ISO to 100 while using a tripod. 

Set the aperture to something that can capture all detail (keeping in mind if certain features should be called out more or less) 

2. The Setup

Find a flat white surface to shoot on. A white seamless backdrop is ideal for such a task. Applying white foam core on the sides of the product can help add depth.

3. The Light

Rather than lighting the product, strive to light the background. This works best by placing the light behind the camera and reflecting the light off of the background. Move the product away from the background and closer to the camera until the product almost falls into the shadow. The goal is to make the background as close to white as you can! 

4. Play

From here you will need to play and adjust the lighting for the proper effect. Adding an addtional light is an option but as a product photographer you are often on a tight turnaround and most effects can be achieved. Using white foam core can help reflect the light to achieve the look you need. If you still need a little more light one last measure you can apply is to place a piece of foam core below your camera lens facing the product.  Keep in might its easier to shoot flat rather than over expose!

5. Post Process

Odds are to perfect your image you will still need to apply some post work to perfect your image. I recommend using Lightroom as the brush tool can be an accurate choice to clean up the edges of the photograph that are not a pure white.

If using Lightroom a quick and easy tool to make sure you have a solid white backdrop is to hit the hot command s which enables soft proofing (this will match your white backdrop and compare it to a solid white to 

Before hitting "s" in lightroom. Tap the "s" key to soft proof and check if you have a solid white 

Before hitting "s" in lightroom. Tap the "s" key to soft proof and check if you have a solid white 

After Hitting "s" in lightroom to be sure you have a solid white backdrop 

After Hitting "s" in lightroom to be sure you have a solid white backdrop 

In time you will learn that white on white product photography can be an incredible experience and one that forces you to sit down and really learn what the light does to the object it is applied to. 

Alex

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